Privacy Policy

Last Updated: October 24, 2025

This Privacy Policy describes how Glassroot Partners LLC (“Glassroot Partners,” “we,” “us,” or “our”) collects, uses, and protects personal information from visitors and prospective clients (“you”) who use our website, glassrootpartners.com and related services (collectively, the “Site”).

By using the Site, you agree to this Privacy Policy. If you do not agree, please discontinue use of the Site.

1. Information We Collect

Information You Provide
We collect information you voluntarily provide through contact forms or direct communication, including:

  • Name

  • Email address

  • Organization and role/title

  • Message contents

  • Files you choose to upload

We use this information only to respond to your inquiries, evaluate potential client relationships, or communicate about our services.

Information Collected Automatically
When you visit our Site, we automatically collect limited technical data such as:

  • IP address and approximate location

  • Browser type and device type

  • Pages viewed, time spent, and referring site

  • Cookie and analytics data

This helps us understand how people use our website and improve user experience.

2. Cookies and Analytics

We use cookies and similar technologies for site functionality and analytics. Cookies help us remember preferences, understand traffic patterns, and improve performance.

We also use:

  • Google Analytics for site traffic measurement

  • Meta Pixel for marketing analytics and audience insights

You can disable cookies in your browser settings, but some parts of the site may not function properly.

3. How We Use Information

We use collected information to:

  • Respond to inquiries and communicate with potential clients

  • Operate, maintain, and improve our Site

  • Send occasional updates or announcements through ConvertKit (you may unsubscribe anytime)

  • Manage our internal operations through tools like Asana

  • Process payments or transactions via Stripe (if applicable)

  • Comply with applicable laws and protect the integrity of our business

4. How We Share Information

We do not sell or rent your personal data.
We may share limited information only with:

  • Service providers who help us operate the Site (e.g., Google, Meta, ConvertKit, Stripe, Asana)

  • Legal or regulatory authorities if required by law or to protect our rights

  • Successor entities in the event of a merger, sale, or business restructuring

All third-party providers are required to use your data only for legitimate business purposes consistent with this policy.

5. Data Retention

We retain personal data only as long as necessary to fulfill the purpose it was collected for, comply with legal obligations, or resolve disputes.
Typical retention periods:

  • Inquiry records: up to 3 years

  • Transaction and accounting data: up to 7 years (for legal compliance)

  • Cookie and analytics data: per third-party defaults (typically under 2 years)

6. Data Security

We use reasonable administrative, technical, and physical measures to safeguard information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. International Visitors

Although we primarily operate in the United States, information may be processed in the U.S. or other countries.
If you are located outside the U.S., you consent to the transfer and processing of your information in accordance with this Policy.

8. Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access or correct your personal data

  • Request deletion of your data

  • Withdraw consent or opt out of marketing communications

To exercise these rights, contact us at support@glassrootpartners.com.

9. Updates to This Policy

We may update this Privacy Policy periodically. The “Last Updated” date reflects the latest revision. Material updates will be posted here and become effective immediately upon publication.

10. Contact

Glassroot Partners LLC
1820 W Moss Ave
Peoria, IL 61606
Email: support@glassrootpartners.com